Auria Doubles Down On Sustainability Focus With Appointment Of Chief Sustainability Officer And Global Sustainability Director

SOUTHFIELD, Mich. (Oct. 27, 2022) – Auria, a leading global supplier of automotive flooring, acoustical, thermal, aerodynamic and other fiber-based solutions, appointed Head of Auria Europe, Marc Flegler, as their first-ever chief sustainability officer (CSO) and Dr. Pinar Erol to the newly created role of global sustainability director. As CSO, Flegler will lead the global company’s mission-driven environmental, social and governance (ESG) objectives and establish key performance indicators as part of the measurable long-term strategy,…

Auria Names Marcos Tonndorf to Newly Created CTO Role Signaling Prioritized Focus on Innovation

Auria, a leading global supplier of automotive flooring, acoustical, thermal and other fiber-based solutions, named Marcos Tonndorf as their first-ever Chief Technology Officer (CTO). As CTO, he will drive the company’s aggressive global innovation and advanced product development strategy in collaboration with technology leaders across the company with an acute focus on Auria’s exciting new EV products. “The new CTO role and Marcos’ appointment reflect our intensified investment in innovation across the business,” said CEO,…

Auria Appoints Tony Daines to Vice President of North American Sales to Drive New Growth Strategies in the Region

Southfield, Mich. (Aug. 11, 2022) – Auria is excited to announce that Tony Daines has joined the company as vice president of sales for North America. With full responsibility for the leadership and development of Auria’s North American business strategy, Daines will play a key role in meeting the company’s ambitious growth goals by expanding business with existing customers and pursuing opportunities with new customers in the rapidly evolving mobility space. “Tony is an outstanding…

Armorlite Expands Product Line with New Cargo Area Products for Jeep Wrangler JKU 4-door Models

Southfield, Mich. – May. 25, 2022 – Armorlite – a complete replacement flooring and cargo system for the off-road vehicle market – has once again expanded its coverage to include cargo products for the Wrangler JKU 4-door. These new products are available for pre-order at goarmorlite.com. The Armorlite cargo products feature full rear cargo area protection, including seatback covers, load floor and wheelhouse covers. Similar to the Armorlite replacement flooring kits, cargo products offer ideal…

Auria and Feltex Form New Joint Venture in South Africa to Manufacture Automotive Flooring, Acoustics and Fiber-based Products

East London, Republic of South Africa (April 25, 2022) – Auria Solutions, a global tier-one supplier of vehicle flooring, acoustical and fiber-based products, and Feltex Automotive, a long-established regional manufacturer of automotive textiles and acoustic components, have announced the formation of a new joint venture that will serve certain automotive OEMs (Original Equipment Manufacturers) in the region. Feltex acquired a minority stake in Auria South Africa (Pty.) Ltd., a wholly owned subsidiary of Auria Solutions…

Auria’s Marcos Tonndorf Joins Industry Thought Leaders in Defining the Automotive Interior of the Future

Novi, MI – Auria’s Vice President, NA Product Development & Global Supply Chain Management Marcos Tonndorf joins an industry panel on Tuesday, November 16 from 1:10-1:55 p.m. during the annual Ward’s Automotive Tech Week. The panel “What will Cockpits be like in 2030?” will cover topics including: • Will there be vast differences between personal and commercial vehicles? • Will buttons and knobs be gone for good? • How will sustainability goals impact design, materials?…

More than $12.4 million investment will create 103 new jobs

Source: South Carolina Department of Commerce COLUMBIA, S.C. – Auria, a global supplier of automotive flooring, acoustical and fiber-based solutions, today announced plans to invest capital and grow operations in Spartanburg County. The more than $12.4 million investment will create 103 new jobs. Founded in 2017, Auria provides interior and exterior components and systems designed to reduce cabin noise and improve overall driving comfort and convenience. Products include acoustical insulators and compression-molded flooring products as…

Armorlite Expands Product Line to Include Complete Floor Replacement Kit for Jeep Wrangler JK 2-Door

Southfield, Mich. – Armorlite, a complete replacement flooring system for the off-road vehicle market, has expanded its product line to include a full kit replacement system for Jeep Wrangler JK 2-door models. The new kit is available for pre-order at www.goarmorlite.com beginning November 12, 2020 and ending December 12, 2020. Launched in January of this year for Jeep Wrangler JKU 4-door models, Armorlite goes where throw‑in mats and spray-in liners can’t, providing an entirely new level of…

Armorlite – “The Toughest Floor on the Trail” – Launches for Jeep Wrangler Aftermarket

Southfield, Mich. – Armorlite – the all-new complete replacement flooring system for the off-road market – is now available for pre-order for Jeep Wrangler JK models at www.goarmorlite.com. Armorlite goes where throw‑in mats can’t, providing an entirely new level of durability, style and performance in a complete replacement flooring system. It is easy to install, easy to clean, enables draining of the floor area, provides sure footing and reduces cabin heat and noise. “To make…

Armorlite flooring system to debut at China International Import Expo

SHANGHAI – The all-new Armorlite vehicle flooring system will be shown for the first time in China at the China International Import Expo (CIIE) beginning November 5, 2019. The new product will be on display in booth 2.1C1-002 located in the Automobile area. 全新的Armorlite汽车地毯系统将于2019年11月7日在中国国际进口博览会（CIIE）上首次在中国展示。展品位于汽车展区2.1C1-002展位。 Designed and built by Auria Solutions, a subsidiary of the Shanghai Shenda Corporation, this first-of-its-kind complete flooring system is being launched initially as an aftermarket accessory for the Jeep® Wrangler due…

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