Stayhold® and Auria Team Up to Showcase New Cargo Area Storage Management Products at AAPEX 2019

New products meet the needs of the rapidly growing SUV-CUV segments Products available for direct retail or dealer accessory market DUBLIN, Ireland & SOUTHFIELD, Mich. – (October 15, 2019) – For the first time since announcing a joint development partnership in 2018, Stayhold® and Auria will team up at AAPEX 2019 to showcase a series of production-ready, jointly developed cargo area storage management solutions for vehicles. These new products are designed to serve both the…

Auria Opens New Production Facility in Vráble, Slovakia

New location positioned to serve Eastern Europe OEM assembly facilities Auria will produce automotive flooring and fiber-based decorative trim One of three new Auria facilities to open in 2019 Vráble, Slovakia (February 26, 2019) – Today, Auria, a global leader in vehicle acoustical and fiber-based products, ceremoniously opened the doors to its new Vráble, Slovakia manufacturing facility. The facility will produce automotive flooring systems and fiber-based decorative trim components for Jaguar Land Rover and other…

Auria Solutions Shanghai Co. Ltd. Breaks Ground for New Facility in Wuhan, China

Wuhan, China (December 20, 2018) – Today, Auria Solutions Shanghai Co. Ltd., held a ground breaking ceremony at the sight of its newest location in Wuhan, China. Auria Solutions Shanghai Co. Ltd. is a joint venture between global tier-one automotive supplier Auria Solutions Ltd. and Shanghai Car Carpet Plant Co., Ltd., a Shanghai Shenda company. Once completed, the new plant will create approximately 100 new jobs in the region. The 22,500 square meter facility will…

Auria and STAYHOLD® to Develop Unique and Innovative Vehicle Cargo Management Solutions for OEM and Aftermarket

SOUTHFIELD, MI (October 16, 2018) – Auria and Stayhold® today announced the signing of a Joint Development Agreement (JDA) to design, manufacture, commercialize and sell cargo management products and solutions for consumer, automotive and other transportation OEMs and non-OEMS.      The collaboration combines Auria’s expertise in fiber-based materials and interior components with Stayhold’s unique and innovative portfolio of cargo management systems, which are sold through retail outlets in more than 20 countries including North America…

Auria Celebrates One-Year Anniversary

  As we celebrate Auria’s one-year anniversary, we look back on some of the highlights from Auria’s action-packed and promising first year of business. September 15, 2017– Shanghai Shenda Co., Ltd. and International Automotive Components Group officially closed a joint venture transaction, forming Auria Solutions, Ltd. (Image 1) November 2017– Executives from Shangtex, Shenda, Auria and IAC inaugurated the new Auria regional headquarters in Southfield, Michigan. The day’s events included remarks from executives representing all…

Auria Expert Discusses NVH Solutions for Current and Future Vehicles at Ward’s Interiors Conference

Vehicle interior insulation one of the most important demands put on OEMs and suppliers Electric vehicles require additional insulation to mask wind and tire noise EVs expected to account for 54 percent of new car sales by 2040 DETROIT. – (May 30, 2018) – As vehicles continue to evolve, unwanted noise and vibration, along with increasing demand for solutions to eliminate them, is one of the top-four significant new requirements for vehicle manufacturers, according to…

Auria’s Sarah Janowicz Receives Crain’s Notable Women in Manufacturing Recognition

DETROIT. – (Feburary 11, 2018) – Sarah Janowicz, controller at Auria, has been named one a one of the “Notable Women in Manufacturing” by Crain’s Detroit Business. Auria CEO, Brian Pour, nominated Sarah for this recognition, based on her work as the head of the global accounting function for Auria. As Controller, Sarah manages all of the accounting departments from Europe, Asia and North America. She played an integral role in the creation of the…

New Global Supplier, Auria, Establishes Headquarters in Metro Detroit

Auria takes possession of new headquarters located in Southfield, Mich. New office provides space for expanding business and staff Southfield, Mich. (January 3, 2018) – Auria Solutions, Ltd., (Auria), a leading worldwide supplier of automotive acoustic and textile solutions, has established its headquarters facility, located in Southfield, Mich. The location will serve as the company’s global operational headquarters and regional North American headquarters. The new offices are located at 26999 Central Park Blvd., adjacent to…

Global Brand Launch of Auria Solutions

Auria ownership: Shenda 70%, IAC 30% New company positioned as a leading global supplier of soft trim and acoustical products for the automotive industry Brian Pour named President and CEO of Auria FRANKFURT, Germany – (September 15, 2017) – Shanghai Shenda Co., Ltd. (Shenda), and International Automotive Components (IAC) Group today have officially closed a joint venture transaction, forming Auria Solutions, Ltd. (Auria) – a new global supplier of soft trim and acoustical products for…

Iac And Shenda Provide Update On Pending Joint Venture Transaction; National Development And Reform Commission Accepts Regulatory Filing

SHANGHAI (April 24, 2017) – The agreement to form a global automotive soft trim and acoustics joint venture announced Dec. 21, 2016 between International Automotive Components (IAC) and Shanghai Shenda Co. Ltd. (Shenda) is subject to certain regulatory approvals. IAC and Shenda have been notified that the National Development and Reform Commission of the People’s Republic of China has accepted Shenda’s regulatory filing and no further action is required. “This is a major milestone toward the…